The Four-Way Test

One of the most widely printed and quoted statements of business ethics in the world is the Rotary Four-Way Test. It was created by Rotarian Herbert J. Taylor in 1932 when he was asked to take charge of a company that was facing bankruptcy. Taylor looked for a way to save the struggling company mired in depression-caused financial difficulties. He drew up a 24-word code of ethics for all employees to follow in their business and professional lives. The Four-Way Test became the guide for sales, production, advertising and all relations with dealers and customers, and the survival of the company is credited to this simple philosophy.

Herb Taylor became president of Rotary International in 1954-55. The Four-Way Test was adopted by Rotary in 1943 and has been translated into more than one hundred languages and published in thousands of ways. In English it reads:

Of the things we think, say or do:

  1. Is it the Truth?
  2. Is it Fair to all concerned?
  3. Will it build goodwill and better friendships?
  4. Will it be beneficial to all concerned?

Search


Resources


Short News Clips

Twitter

Twitter Icon

New Members

  • Tina McNeil of Big Valley Mortgage Joins Rotary

     

    Tina McNeil is the newest member of the Rotary Club of Paradise. She was inducted at last weeks meeting by club President and Paradise Town Manager, Lauren Gill. Tina is a loan officer with Big Valley Mortgage here in Paradise. Her office is right ...

  • Heidi Elick Joins Paradise Rotary

    Heidi Elick of Prosperity Investment Management Inc. was welcomed in the Rotary Club of Paradise at our March 1st, 2018 meeting by Club President and Town Manager Lauren Gill.
     
  • Kevin Kelly is Inducted into the Rotary Club of Paradise

    Kevin Kelly, Long time resident and retired AT&T Technician was inducted into the Rotary Club of Paradise at our January 4th meeting. Shown here with Margaret his bride of 38 years, they have two children and 5 grandchildren. Margaret is the Nutrition Services Director at Feather ...

  • Michelle and Phil John join Paradise Rotary Club as Dual Members.

    Michelle John, Supt. of Paradise Unified School District (PUSD) and her husband Phil John, a self employed hospital consultant were inducted into the Paradise Rotary Club by Club President Lauren Gill at our January 4th meeting. They are both long time residents of paradise with Michelle ...

  • Kevin Fullerton Joins Paradise Rotarians

     

    Kevin Fullerton, Director at the Feather River Hospital Cancer Center shown above with Paradise Rotary President Lauren Gill and Kevin’s sponsor Steve Crowder co-owner of  A Stitch Above Embroidery was inducted into the club at November 2, 2017 meeting.

    Kevin has lived his life serving his fellow man ...